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Lars Gunblade at Consumption Auditorium

Lars Gunblade at Consumption Auditorium

It’s a fairly typical story. A rabid No Talent Ass Clowns fan in Haney, Canada logged onto the Ass Clowns website on April 6 and spent 31 minutes reading page after page of content about the legendary band and its exploits. What’s not so typical is that just a month later, the Ass Clowns played to a sell-out crowd at the city’s Nudist Days Festival in Pitt Meadows Athletic Park. It’s all part of the band’s tour strategy.

“If you spend more than 20 minutes on the band’s website,” explained front man Lars Gunblade, “we’re gonna play a concert date in your town and I’m not bullshitting here. In addition, we’ll be sampling the local girls backstage. It’s a win-win situation for the band and our fans… although A LOT more so for us.”

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